The Role of 3D Tours in the Era of Coronavirus

With the onset of social distancing over the past few months, one of the major questions in commercial real estate is how do we showcase available space and properties while still respecting the current CDC guidelines and individual health boundaries?

One of the key tools that we’ve found to provide people with the flexibility to tour spaces in this unique time is creating 3D tours using the Matterport camera. The Matterport is a revolutionary camera that allows users to walk through a space as if they were physically touring it from the comfort of their own homes. This allows for enhanced marketing during the COVID-19 pandemic and, under normal circumstances, to be able to extend a property’s marketing reach beyond local tenants. Adding this to a property’s marketing increases visibility and can make all the difference for potential tenants who are unavailable to tour the space. Plus, the space becomes available for viewing 24/7/365.

NAI Elliott has purchased Matterport camera and is available to create space tours. We’ve already created tours of a few properties that we manage with several signed deals that can be attributed to this capability: 

If you’re interested in having a Matterport shoot at your property, please contact Cap Berri at cberri@naielliott.com or Emma Brown at ebrown@naielliott.com for more details and pricing.